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LAUREN HAWTHORNE

FRACTIONAL CMO

Profile

PROFILE

Lauren joined House of Revenue in 2022 and has built and executed the GTM strategy and marketing foundations for clients in E-Learning, 2 Professional Services companies, and a local Denver retail business. Lauren has led a total of 5 marketing departments in her career for companies with ARRs between $2-$20 million.

In 2018, Lauren founded Hawthorne Marketing Corp. and successfully managed a portfolio of clients across various industries, designing successful, data-driven, competitive brands. Lauren also spent 7 years in sales and knows the value of marketing and sales departments working cohesively!

Lauren has a strong entrepreneurial spirit, likes to think outside of the box, and has a passion for innovation. She excels technically in both branding and data-driven performance marketing and is proficient in CRM, social media, content creation, PPC ads, and website management, consistently increasing engagement and driving results.

Favorite Quote

"Marketing without data is like driving with your eyes closed."

- Dan Zannella

Awards & Certifications

Industry Specialties

Professional Services
SaaS
E-Learning
Energy
Sports and Fitness