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A Little Clarification Goes a Long Way!

Mary Grothe June 15 2022

Meet Host, Mary Grothe

Mary Grothe is a former #1 MidMarket B2B Sales Rep who after selling millions and breaking multiple records, formed House of Revenue™, a Denver-based firm of fractional Revenue Leaders who currently lead the marketing, sales, customer success, and RevOps departments for 10 companies nationwide. In the past year, they've helped multiple 2nd stage growth companies between $5M - $20M, on average, double their MRR within 10 months, resulting in an average ROI of 1,454% and an average annual revenue growth eclipsing $3.2 million.

 

Don't Have Time to Listen, Read The Full Transcription.

[Theme music plays]

Mary Grothe: Hey everyone, this is Mary Grothe - Founder and CEO - and you're listening to the Revenue Radio™ podcast brought to you by House of Revenue™. Each week, we'll talk about common revenue challenges and how to get past them, share real-world experiences, and get a glimpse into my life as a CEO scaling my own business. If you're a struggling entrepreneur, or just an entrepreneur looking to be inspired, this podcast is for you. I'll give you honest, unfiltered, and practical insights into growing your business and getting past your revenue plateau.

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On today's Revenue Radio™, I have an announcement to make. I am thrilled to be able to finally give this audience an update on a few things happening in my world, so buckle up.

In 2020, I met an author, a very famous author. We decided to work together. He was going to help me write a book and then put me in front of his publisher. It was very exciting. I wrote what I think is a very good book. I talked about it a lot on social media. But when I got to the step with the publisher, some recommended edits were made, which carved out my personal story. It carved out the part that I'm most passionate about, which is my story. It focused on how to become a number one salesperson.

If you only get half of the story, I decided it didn't feel right to publish. So, I sat on the book for a long time, over a year. Many people have asked me what's going on with that book. People want to read the book. I said, "Hold on, it doesn't feel right." I decided to wait for the right moment. A few weeks ago, I got an email from Forbes. Apparently, they have a publishing arm with Forbes books, which I didn't know about. They reached out and wanted to chat about working with me as a potential author for Forbes.

Well, fast forward, a fast-paced, exciting one-week process, I agreed with them that they will publish two books. Not one, but two. The current manuscript and then it's going to be followed by a second book. It's all going to happen within the next nine to ten months.

If everything goes according to plan, the first book should be published within about six months. They have global distribution. They're also distributing in Hudson News and airports. This is a big deal. It's going to be in 40,000 retail stores and international. This opens a massive platform for me. I have wanted this for a long time. I don't hide my faith. I'm a very openly faith-based CEO. I absolutely love speaking from a source of truth. Many people also love that. They send me lots of messages. Many of you send me messages saying how this is needed to have somebody rooted in their faith and the truth-speaking from a leadership position in the marketplace.

Well, the team at Forbes really liked that too. Four out of four on the panel decided that they'd like to publish me. I get to be published as a Christian author but tell my story like the real raw, organic story. I just cannot wait to get it in print for you.

I've also contracted a personal branding agency to help elevate my personal brand. Obviously, the more followers I have, the more books that get sold. I would like some good royalty and advanced payment cheques when it goes International, so I could use your help. I got to grow my followers. This branding agency will help. They're going to help beef up some content for me and help with PR and pitching me for speaking engagements.

I'm excited to work with them. Going through the branding process, I get to do some photography. I can explore what I want that personal brand to be as awesome to get this treatment. At House of Revenue™, we do this for companies all the time. It's so cool to have a team working with me. It's very humbling just to go through the experience. I've been assigned just this amazing international personal branding agency. They have offices in New York, Dubai, and London. The team of ladies that will be working with me is in different countries. I think it's just going to be an exceptional experience. I'm really looking forward to bringing you all on the ride.

I know this will be tremendous exposure and publicity for House of Revenue™. I'm stepping back in full-time as CEO of House of Revenue™. In addition, we'll be serving as a Fractional CRO to both Spotz and Unleashed. You've heard about both on Revenue Radio™. I've posted about them a bunch on my social media. I will be serving fractionally as Chief Revenue Officer for those two incredible companies.
I will be serving as the CEO of House of Revenue™. I love working with my team.

I recently got to kick off a new client. It was so awesome, and they are an incredible company. I've just had an exciting couple of weeks working with them starting to ideate on their go-to-market. I will work with them like the back-end retail shop I told you about a couple of episodes ago.

My husband and I are launching Do Remarkable Work, a clothing brand. You can find it on Instagram. We have a store set up on Shopify. It's locked right now if you go to doremarkablework.com. We're in the process of just ordering samples and just trying to figure out what we want in the store.

One of the new clients we kicked off at House of Revenue™ does this for a living, and their name is Image Seller. We will be working with them to build up their company. They're going to serve as the back end. That's what we are exploring for the "Do Remarkable Work" brand. I'm excited to see what fantastic merch we can put forth. They have a super high-end premium. Unbelievable, beautiful, branded, top-of-the-line merchandise gives you goosebumps, not the see-through white tank top you'd get with the Shopify dropship stores. My husband and I will be super busy working at the clothing store. It is still in the works.

My "Destination; Remarkable." brand will be launched later this year. My new podcast will be where I share more about my personal life. It will also be where the book and my speaking engagements will go through that destinationremarkable/marygrothe.com brand. And I'm going to be continuing to host Revenue Radio™. We have big plans, bringing Revenue Radio™ back to the drawing board of what we want to do with this show. We have the most amazing, incredible Fractional CROs and VPs of Revenue at House of Revenue™. These people are in the thick of it, sleeves rolled up, hands messy. They are doing such remarkable work with our clients. They know a lot.

Okay, what did we decide to do? We have a film studio in our House of Revenue™ office. We will create two sets - one for Destination; Remarkable. and one for Revenue Radio™. We are going to have interchangeable sets and start filming. We will have video and audio for Revenue Radio™ as well as Destination; Remarkable. We'll have those launches as soon as we can get our ducks in a row. We probably need a couple of months to build out the season and the plan, get the equipment, backdrops, set, and the team together. Then, we will launch those episodes. Probably closer to September, is my guess. We might beat that could come to you in August. We'll keep you posted.

We're going to take a break from Revenue Radio™ for this summer. We typically run-in seasons, and we take a couple of months off in the summer. We're not going to do anything different this year. We'll take a couple of months off. We will regroup and put together an incredible show lineup for the fall. You'll be able to start watching it on YouTube and catch it right here on your favorite podcast channel.

Good news all around. This has been an incredible season. I'm so grateful for God's faithfulness, and for his plan. I can't argue with it. It might look slightly different than what I was doing, but I will always be faithful to him. I will always surrender to the plan that He has for me. He's never let me down. His will for my life is what I live for. It's what I surrendered to and am willing to be persecuted for.

With that, let's spread the good word to the ends of the earth. I'm signing off for a couple of months. Make sure you follow me on my social media channels. I got to grow those followers. If you like any of my content, feel free to share it with your friends and community. Thanks, everyone. See you in a couple of months.

[Theme music plays]

Thanks for listening to today's episode. If you're interested in being on our show or want to learn more about how we can help you scale your company, connect with us at houseofrevenue.com or with me Mary Grothe spelled       G-R-O-T-H-E on LinkedIn, Twitter, or Instagram.

Connect with House of Revenue™ on LinkedIn, Twitter, and Instagram.

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